Indentity and Brand, Web Design, Illustrations, Photography.
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Invitations to a private retail networking appreciation reception I created a selection of ideas for a postcard and email blast. They wanted one idea, but decided on these two since they liked them both. |
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31" X 80" Tradeshow Poster I've designed several identities for Mercent events. This was one piece of a host of other collateral for a tradeshow in Chicago. |
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50-Year Wedding Anniversary Invitation I was hired to come up with an invitation that conveyed a contemporary historic flair. They were partial to chrysanthemums since they were used as decorations at the wedding, and wanted the flower tied in somehow. |
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Conference Program American Reporting Company approached me to create the identity and collateral for a conference they were hosting for the Pacific Northwest Mortgage Lenders Conference being held in Seattle. They came to me with a retro postcard and wanted to reflect the fact that the conference was celebrating its 35 year. Since the Space Needle was also celebrating a 50 year birthday, it made sense to give a nod to the fact in the design. |
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Conference Program This was an accordian-fold program with a folded size of 5.5" X 8.5". The event was held at the Shedd Aquarium in Chicago. Hence, the aquatic theme. I also carried the identity across to the web, email blasts, invitations and posters. |
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The Retail Executive Forum Mercent put on an executive forum for clients following a major expo. This was the enticement for an evening of meaningful discussion and gourmet dining at Les Salons Bernardin, the private dining room at the Michelin Guide 3-star rated Le Bernardin restaurant in New York. This piece comprised of a full length invitation placed on top of a gift box with a printed belly band that wrapped around the box, revealing the rest of the card as shown. |
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After Party Invitation Following the expo and in addition to the Executive Form, Mercent also hosted an after-party event at Lounge 48 in New York. I designed this invite for that event. The identity was used additionally for email blasts and posters that I designed. |
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The Freeze Frozen Yogurt It's fun to see your work used in fun ways. I designed the signage, cards, labels and other collateral for The Freeze. It was literally a treat to work for a client that knew the importance of a good identity. |
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The Freeze Frozen Yogurt It's fun to see your work used in fun ways. I designed the signage, cards, labels and other collateral for The Freeze. It was literally a treat to work for a client that knew the importance of a good identity. |
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Profiles Magazine I am excited to have my photography used on the cover and for the feature article of Profile Magazine, a niche publication for the Pantera Owners Club of America. I happen to have a good friend who is a proud owner of a Pantera. He enlisted my photography skills to provide photos for this annual publication. |
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The 2012 FA Insight I have had the priviledge to work on FA Insight's third report study. I love the process of how this project falls together by blending over 30 charts and over 20 tables, along with 90+ pages of text. I am proud to have provided the cover photography for all three as well. |
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The Threshold Group This is one of several white papers I have created for The Threshold Group. This one was written to address how the current economy slump is causing investors to make changes in their investment choices. Since this was published in the fall season, it was only fitting to use a leaf motif. |
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NorthStar Wealth Management In life as on the open sea you can experience smooth sailing or stormy weather. NorthStar provides a process that helps define a goal and maps a course to reach that financial destination. I designed a brochure and identity that drives this concept. |
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Intaglio Advisors Intaglio Advisors is a long-term expert in the field of investing in financial documents. Intaglio is a family of printmaking techniques in which the image is incised into the surface of a printing plate. I designed an identity that incorporated artwork from currency printed with the intaglio process and the use of fonts that conveyed the era of historical documents. |
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United Airlines Pilot Directed Account Plan Campaign I designed this campaign which included a brochure, posters and a direct mail piece which was provided for United Airlines pilots to explain significant changes to their retirement plans. |
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Summer Picnic Invitation Russell Investments created collateral for their associate events such as this direct-mail invitation to a family picnic. I designed this folded mailer that set the theme for this event. |
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Russell Pension Navigator I created the packaging design for the direct mail launch and online tool interface. |
© 2013 Jerome Petteys Design.